Don’t Buy A Brand New Sales Funnel. Fix The One You Already Have.
I pressed submit with 30 minutes to spare. I'd just completed my exam for my mini MBA course that purely focuses on marketing and it’s confirmed what I’ve known to be true about the online business world for years.
It’s failing you. And it’s not your fault.
It seems so simple on paper. It’s alluring.
You create a funnel. People come in at the top and the funnel spits out dollars at the bottom.
And all you had to do was download the software. Bada-bing. A sales machine.
But the truth is, if you look at your last marketing report, your numbers aren’t where you want them to be.
Here’s the deal.
Your sales funnel exists whether you’ve planned it or not. All a sales funnel refers to is the path people take to buy your shiznit.
You don’t need to buy something you already have. You just need to make it work for you.
You need a unique strategy. Not just a piece of software. Not just a set of templates.
Right now your sales funnel is a leaky pipe.
You’re turning on the tap and barely a trickle is coming out. If you take a look under the sink, you’ll see water gushing out of holes left, right, and centre.
There are about six different holes in your sales funnel at the moment. And they’re all at different stages of the sales process.
It’s time to put on your plumber’s hat and plug those holes. Plumber’s crack not included.
The mistake most business owners make is to just keep throwing more money into the top of the funnel (hello, Facebook ads). We’ve all heard the statistic that you can only sell to 1-2% of your list.
If that’s true, it only makes sense to keep adding more and more and more people into your funnel.
But if the pipe is leaky, that’s never going to work.
The only thing that really matters is what’s happening inside your funnel.
At every step of your funnel is an opportunity for a leak. Which means there’s an opportunity for a fix.
And to actually get yourself a sales machine that works.
If you’re looking to get your sales funnel fixed, we’ve got the copy that converts.
Connected copy won’t just fix your sales funnel, it’ll elevate your brand equity and bring home more bacon than you know what to do with.
Basically, we get you noticed. And then we get you paid.
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