
The Blog
Having been in business for the past decade, sometimes I put on a blazer and call myself The Business Bitch. From business advice to selling to marketing and a lot about copy.

The Unsubscribe Manifesto: Why Playing It Safe Is Killing Your Email Marketing
You’re not losing sales because people are unsubscribing. You’re losing sales because your emails are forgettable. This blog is your wake-up call to stop filtering yourself, start showing up, and finally write the kind of emails that make people feel something—and buy.
