Part the Sea of Sameness, Stand Out From The Crowded Online Marketplace & Sell The Shit Out Of Your Offers
Everything you need to confidently sell your offer—your way—without hiring a team or wasting time on marketing gimmicks.
You’ve been doing all the things.
You’ve been grinding. Growing your email list. Hustling to build your social following. All while wondering when this hard work will actually pay off. It’s draining. You’re exhausted from cranking out content like a machine, but your results? They don’t match the hustle. And it’s starting to wear on you.
Turning all that effort into sales? Yeah, it’s crickets.
You launch your offer, put in the work, and maybe make a few sales. But once the buzz dies down, it’s radio silence. Your audience is tired of the endless promos, and honestly, so are you. You’ve poured your heart and soul into this, and now you’re left staring at the same old results.
Here’s the kicker—you know your offer is solid. You’ve put in the work. So why isn’t it working?
Here’s the truth: It’s not you. It’s the strategy—or, more specifically, the lack of it.
Imagine this
You launch your offer, and it doesn’t just make a few quick sales. It keeps your audience hooked, ready to buy again and again. No more scrambling to get attention. No more burnout from endless promos. Just a system that brings in immediate cash AND sets you up for long-term, predictable sales.
You feel calm for once, knowing the system you built is working for you, even when you’re not working.
You wake up to a calendar full of discovery calls, your inbox pinging with sales notifications, and your DMs blowing up with “How can I work with you?”
You sip your coffee, knowing the sales you’re making today are the direct result of the strategy you nailed last month.
With Make It Rain, this becomes your new normal.
It’s not about chasing a quick sale or burning out with constant launches. It’s about building a sales machine that works for you 24/7, bringing in predictable income, while you do whatever else you want.
You stop playing catch-up and start playing for keeps—automating your sales, nurturing your audience, and stacking up wins, month after month.
Most business owners focus on one thing: the Buy Todays.
You know, the people who are ready to hit “Buy Now” the moment they see your offer. And while that’s great, here’s the problem: they’re only 10% of your audience.
That means you’re ignoring the Buy Tomorrows and Buy Somedays—the 90% of your audience who aren’t ready yet but are still interested.
And when you only focus on the quick, instant wins—like chasing one-off sales or launching without a strategy—you’re missing out on consistent revenue. You’re not just leaving money on the table, you’re leaving your business’s future in the hands of chance. And if you keep pushing endless promotions to the same exhausted audience, you’re bound to burn them out.
Here’s the truth:
If your sales system only caters to the 10% of people who are ready to buy today, you're not building a business that lasts. You need a system that nurtures all your leads—today, tomorrow, and beyond—so you never miss an opportunity to convert.
That’s where Make It Rain comes in.
What You Get with Make It Rain
You’re not just getting a generic course. This system is tailored to YOU—your business, your audience, and your goals. Make It Rain is a customized strategy for those who are ready to make their offers work, without the confusion or overwhelm.
Here’s what you’ll get:
Crystal-Clear Positioning – Stop guessing. Get your offer into your audience’s hearts and minds, so they know exactly why they need you.
High-Converting Templates – Forget staring at a blank screen. These plug-and-play templates are customized for you. Just fill in the blanks and hit publish—no more guesswork.
Done-For-You Sales Funnels – No more cold leads. With Make It Rain, you’ll know how to create funnels that nurture and close—so you’re always converting, even when you’re sleeping.
Evergreen Strategies – Launching is great, but long-term success is even better. These strategies keep money flowing while you sleep.
Authentic Messaging – This isn’t just about marketing. It’s about speaking to your audience in a way that feels right. We’ll help you own your message and communicate it in a way that sticks.
12 Months of Ongoing Coaching Calls — You’re not just buying a course. You’re getting a year of direct access to me. Together, we’ll perfect your strategy and keep the sales rolling in. No more “quick wins” that don’t last. This is the real deal.
90 Days of Content Templates – Never scramble for content again. You’ll have proven templates that engage and convert, keeping your audience glued to your brand.*
$50,000 in sales off the back of this training.
“I’ve invested in countless coaching programs, but nothing has transformed my business like Make It Rain.
In just a few weeks, I gained clarity on my message, built a sales system that actually works, and started seeing real, predictable revenue.
This program gave me the tools to not only reconnect with my purpose but also implement a strategy that’s brought in consistent sales. It’s the best investment I’ve ever made for my business.”
— KATHERINE GRACES
Make It Rain
The proven system for small business owners, coaches, and course creators who want to launch offers that sell out, scale without sacrificing their sanity & escape the feast-or-famine sales cycle for good.
Here’s how we roll —
Learn: Step-by-step modules delivered via video lessons, PDFs, and templates.
Create: Plug your offer into the sales system to create your sales pages, funnels, emails, and social posts.
Launch: Follow the proven process to confidently launch, sell, and make it rain.
The program —
01
POSITIONING LIKE A PRO
Set yourself apart from the competition. Identify your unique edge, define your offer’s value, and carve out your place in the market so your audience knows exactly why they should choose you.
02
MESSAGING THAT MAKES YOU MONEY
Craft compelling messaging that speaks directly to your audience’s desires and pain points. This is the key to capturing attention, building trust, and driving sales.
03
SALES PAGES THAT CONVERT
Your sales page isn’t just words on a screen—it’s your best salesperson. Learn how to write high-converting sales pages that guide your audience seamlessly to the "Buy Now" button. Includes templates, checklists, and real-world examples.
04
LAUNCHES THAT SELL
Want to make a big splash? Map out a step-by-step launch plan that not only generates buzz but converts leads into paying customers. From pre-launch strategies to closing day, we’ve got you covered.
05
EVERGREEN FUNNELS THAT SELL WHILE YOU SLEEP
Turn your offers into consistent, predictable income. Build evergreen funnels that nurture leads, close sales, and keep your cash flow steady year-round.
06
NURTURE FOR SALES
The secret to long-term sales isn’t just showing up—it’s showing up in a way that builds trust. Learn how to The secret to long-term sales isn’t just showing up—it’s showing up in a way that builds trust. Learn how to nurture your audience—whether they’re Buy Todays, Buy Tomorrows, or Buy Somedays—with emails and content that keep you top of mind..
07
SOCIALS THAT SELL
Stop throwing spaghetti at the wall with random posts. Write social media content that feels authentic, drives engagement, and leads your audience straight to your offers.
08
THE STRATEGY & EXECUTION PLAN
Bring it all together with a rinsed-and-repeatable system for every offer you create. Whether you’re launching, running evergreen, or doing both, this module ensures you have a roadmap to follow every single time.
Plus These Bonuses —
01
HOW TO NAME YOUR OFFER THAT MAKES IT AN INSTANT HELL YES
I'll walk you through the 5-step process I use when naming products + services. You'll learn how to name what you're selling in a way that represents the essence of your offering and cuts straight to the core of your community's wants and needs.
02
90 DAYS OF CONTENT TEMPLATES
Cut through the competition with consistent content that gets you paid—without spending hours writing. These templates are tested and come with a proven track record for engagement. Based on a series of seven copywriting secrets, my templates are always ahead of the industry, setting you up as the go-to expert
03
PAY IN FULL BONUS: 60-MINUTE 1:1 COACHING CALL WITH ME
In 60 minutes, we’ll map out your entire messaging strategy. During our chat, I'll draw out your personality, your quirks, your opinions, and what makes you the worthy choice, and then we’ll put it all together to create your golden thread message that makes waves—and a craptonne of money.
What Could Your Success Story Look Like?
Results speak for themselves. Tamara, Viv, Rachele, and countless others are proof that this system works. They didn’t just see a few sales; they built sustainable, thriving businesses. Just look at these highlights:
Tamara stopped outsourcing her identity and built her own marketing system. She got a book deal, launched two bestsellers, and her events now sell out consistently.
Viv pivoted from her clothing line to a profitable postpartum doula business. Instead of sinking $10k/month into agency fees, she invested in Make It Rain and created her own strategy that worked.
Rachele doubled down on her authentic message and now brings in five figures a month from her membership—no need to niche down or follow outdated advice.
These are not isolated cases. People are consistently getting results like this because they’ve followed the system, shown up, and put in the work. When you do the same, you’ll see your own business transform, too.
Created by Elizabeth McKenzie
I’m Elizabeth McKenzie—marketing strategist, sales expert, and the woman who’s about to change your sales game.
I’ve spent the last decade helping coaches, course creators, and small business owners build sales systems that don’t just "work," but that run on autopilot, bringing in consistent revenue while you sleep (literally). Forget the hustle—I’m all about systems that create long-term, predictable sales without the burnout.
I’ve helped clients go from scrambling for sales to pulling off six-figure launches, scale by 300% without losing their minds, and build funnels that bring in leads and sales on repeat.
I created Make It Rain because I was tired of watching people flounder around with no system. The truth is, no one gets consistent sales by chasing the next shiny object or hoping for a miracle. You need a strategy. You need a system. And that’s exactly what I’m giving you.
So, if you're ready to stop guessing, stop hustling, and start building a business that doesn’t make you want to quit every Monday, let’s do this.
$25,000 in 7 weeks
“In just 7 weeks, I made $25,000 by defining my unique edge, owning my message, and crafting copy that truly connects. This system gave me the clarity and confidence I needed to turn my ideas into income.”
~ Ashleigh Topham
START BUILDING YOUR SALES SYSTEM TODAY
〰️
START BUILDING YOUR SALES SYSTEM TODAY 〰️
Make It Rain Today
THE SALE IS ON NOW
Save $997.
Once the sale ends, this deal is gone.
Join today, lock in your spot, and secure your future success.
👇 Check out the options below and make your move before it’s too late.
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Split Payment
Just $499 today.
$197 today
Then 2 more x easy monthly payments of $197. Total $597.
WHAT YOU GET:
Lifetime access to all 8 step-by-step training modules
Proven plug-n-play templates that you can instantly customize and use
12 months of monthly coaching calls — your ongoing support, no matter where you are in your journey
90 days of high-converting content templates — email sequences, social media posts, funnels, and more
Access to exclusive live Q&A sessions with me and the community — direct access to my brain
Flexible, easy-to-follow modules that fit into any schedule
Pay In Full
Single Payment
$1,497
$497
Best value and most popular.
WHAT YOU GET:
Lifetime access to all 8 step-by-step training modules
Proven plug-n-play templates that you can instantly customize and use
12 months of monthly coaching calls — your ongoing support, no matter where you are in your journey
90 days of high-converting content templates — email sequences, social media posts, funnels, and more
Access to exclusive live Q&A sessions with me and the community — direct access to my brain
Flexible, easy-to-follow modules that fit into any schedule
Pay In Full Bonus: 60-Minute 1:1 Coaching Call With Me
Please note this is a pre-sale and your course will be dripped out to you weekly starting on Monday 13th January 2025
The Truth About Quick Wins
You’re tired. Tired of the endless grind. Tired of pushing yourself to create more, launch more, and pray for that sale. And yet, when it doesn’t come? You’re left wondering what you’re doing wrong. You know you have a great offer, but it feels like you’re always one step away from breakthrough… if only you could nail that one missing piece.
It’s that one thing no one tells you—quick wins aren’t the solution.
Sure, those dopamine hits feel good for a second, but once the excitement fades, you’re back to square one. Scrambling. Stressed. Exhausted. You’re burnt out trying to keep up with the hustle that feels like it’ll never end.
What you really need isn’t more work, more launches, or more promotions—it’s a system. One that runs while you sleep. One that makes your sales work for you, long-term, with no burnout. That’s what Make It Rain gives you.
Think about it. Imagine waking up every day to a business that’s predictable. Where you have a steady stream of sales, without the constant chasing. Imagine your business growing while you focus on what matters—whether that’s working with clients, writing your next product, or just having time to yourself.
That’s what Make It Rain delivers. A sustainable business with a proven system that nurtures all your leads, so you never miss an opportunity to make a sale. Forget the endless hustle. Forget the burnout. It’s time to make your business rain—with ease, not stress.
More Students, More Results —
Just in case you thought you were a rare unicorn that can’t get results. Peep these guys, they’re killing it.
“I clarified my message and found my people. I’m writing better emails that actually get replies. My website sells because people want to keep reading. My Facebook ads actually work, so no more spending a bucket load of money for nothing.
Elizabeth will help you find your message, your people and your voice. This course will help you overhaul your business for the better.”
~Tara Fitness
“The best bit about working with you is your passion, enthusiasm, professionalism and literally taking the time to see and love and support each person.
I loved how you aren’t afraid of calling people out when they need to step up and the sisterhood & community you created for us.”
~ Lara, Marula Wellness
“I ended up putting that bit of writing on Facebook and got a pretty huge response.
We did over $1000 in sales online that day AND sold around 10 pairs of the breeches last week! Much better than normal.”
~ Sarah, One Stop Horse Shop
”This course has legitimately been the best investment I’ve made for my biz to date. The support was second to none and I now consider Elizabeth a business bestie.
I was honestly surprised how all encompassing the course material was. Not only did I learn how to create epic copy, I was able to get super clear on my message and finally grow some balls to share it with the world.
Take some advice from Nike and Just do it.
Oh, and me? I’ve sold a spot to a course that hasn’t launched yet, overhauled my entire website (copy and look) and finally started to create a funnel to increase my list! I feel SO much more confident in my biz and you’ve given me a new found energy and excitement about it!
~ Elise, Elise Danielle
"Elizabeth has an incredible talent for messaging, copywriting, and how to best to convey your ideas and movements. Elizabeth helped me connect to my ideal clients in a way that is authentic and my unique style.
It was an absolute pleasure working with her on my messaging and copywriting, and I love the work we created together. She is not only talented in her work but is also a good friend and mentor. If you want to master your message, and grow your business, I strongly recommend you talk to Elizabeth!"
~ Elva Li
“One of my recent articles has appeared on Mama Mia!
Without the Crew and Elizabeth’s amazing advice and guidance, I wouldn’t have ever been brave enough to write articles on what I was passionate about.
I found my confidence y’all!!”
~ Nicole Knox-Gray
“I’ve got more confidence and I’ve learnt how a business can run successfully and grow quickly via communication and engaged community.
Copy Boss is effective AF. Do the work and you will get the rewards.”
~ Ceri, Healthy Party Girl
“I’ve had about $10K in sales since joining , and as a copywriter, I’ve implemented everything I’ve learnt not only with my own copy, but with my clients, too.
Plus, you’re funny as hell and break down the information so well. I love how you support everyone to go their own unique way with a solid framework rather than jamming the same steps down everyone’s throat.”
~ Hollie Tkac
“I loved the calls we had each week. I found the information in them to be so valuable. It’s not information I’ve ever heard before.”
~ Lisa, Your Family Budget
“Thec course is hands down the best course I ever invested in and I have invested in about 10 courses in the last 2 years!
Elizabeth has cared more and invested significantly in my biz even after the course closed. I can honestly say if I had not done this course I would have missed out big time.
P.S. I didn't know Elizabeth before finding her on Facebook and now I feel like I have a business and copy coach on my side. so so gooddddd!!!!!
~ Michele Wienstien
“I've waded through only half the content but the last five posts I've shared on Facebook have been the most consistently engaged content ever.”
~Emma Shields
Your Questions, Answered.
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Make It Rain is for coaches, course creators, small business owners, and service providers who are tired of hustling for one-off sales and want to build a predictable sales system. If you’re ready to stop spinning your wheels with endless promos and start nurturing your audience for consistent, long-term sales, this is for you.
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A: While this course is primarily geared towards service-based businesses, the principles in Make It Rain work for ecomm too. You need a sales system that nurtures all stages of your audience—Buy Todays, Buy Tomorrows, and Buy Somedays. Whether you're selling physical products or services, the system helps convert leads and turn them into repeat buyers.
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A: Make It Rain is a self-paced course with step-by-step modules, video lessons, and plug-and-play templates for sales pages, emails, funnels, and social media content. Plus, you get direct access to live Q&A sessions for guidance. You’ll learn the system, create your content, and launch—all in one go.
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A: If you can send an email or write a social media post, you’re good to go. No fancy writing experience required. Make It Rain focuses on clear, compelling messaging that speaks to your audience’s pain points and desires—no fluff, no jargon. If you can write like you talk, this will be a breeze.
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A: Make It Rain isn’t just another "how-to" course. It’s a system built for business owners who want to inject their personality into their sales without sounding manipulative or salesy. Here’s what makes it stand out:
👉 Simple, actionable steps: It’s designed for anyone, whether you're a seasoned pro or just getting started. The modules break things down clearly so you can take action, not just watch videos.
👉 Strategy that’s aligned with you: This isn’t a cookie-cutter approach. You’ll learn how to apply the system to your unique business, personality, and audience. This isn’t about being someone you’re not—it’s about being you and selling with integrity.
👉 Easy to follow: No fluff. Just a step-by-step guide to building the sales system that actually works. It’s like having a roadmap for your entire sales strategy—so you’re not left wondering what comes next.
👉 Ongoing support: With 12 months of coaching, you won’t be left hanging. Every month, we’ll troubleshoot, optimize, and keep your strategy fresh. This ensures you’re always on track and growing, even when things feel like they’re plateauing.
👉 No burnout: Forget about the hustle culture. Make It Rain is about sustained success. It’s a system that works for you 24/7, so you can automate your sales without burning out from endless launches.
👉 Fun and light-hearted: This isn’t about using sleazy tactics or manipulative selling. We’ll get the job done in a fun, light-hearted way that keeps you excited about your sales strategy and builds a loyal audience who can’t wait to hear from you.
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A: If you’re struggling to convert your audience or launch with consistency, Make It Rain is exactly what you need. Business coaching is great, but what you really need is a proven sales system. Make It Rain gives you the structure to turn your business into a sales machine, and once you have that, business coaching will be even more effective.
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A: I get it. You’re wondering if Make It Rain is going to work for you because you’ve spent a gazillion dollars on courses, started them, got zero results, and bailed halfway through.
Same story. Different course. Same frustration.
You sign up. You’re promised the world. You get no results. And then you’re too scared to invest in anything again because you’re convinced the next course will be the same.
Here’s the honest truth from people who went through Make It Rain:
Some people didn’t get results. That’s right. But it’s not what you think.
It wasn’t because their business was “too unique” or they were destined to fail. It was because they didn’t show up and do the work.
They thought enrolling in the program was the “magic pill” that would do the heavy lifting.
If you’re the type of person who thinks paying for a course is enough, it’s not.
If you’re the type of person who thinks you can just coast through, it’s not going to work.But if you’re the type of business owner who’s ready to go all in, to put in time, energy, and effort, to get your hands dirty—then get ready for a success story.
Just ask Katherine—she pulled in $40k in revenue with Make It Rain.
Or Hollie, who made $10k in sales after completing the program.
Then there’s Emma. She almost quit. She regretted the investment after Week 1. She had all the excuses—the timing wasn’t right, her business wouldn’t benefit, you name it.
But she didn’t quit. She showed up.
And here’s what happened:
“I have the most engaged audience ever. The posts I wrote during Make It Rain tripled my reach. I actually had comments and an extra 15% likes. Not only that, I sold out a Wellness Weekend using simple techniques that you shared, just on Facebook, within a week of releasing it. I’ve attracted several new customers to my regular classes—all from writing a few posts and changing the way I communicate with my audience. So simple. So effective.”
Make It Rain isn’t a magic pill. It’s a system. And you can’t expect the results if you’re not putting in the work. But if you show up and give it your all—like Emma, Katherine, and Hollie did—you’ll see results. Period.
So, are you in or are you out?
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A: Stop right there. Make It Rain is the system that allows you to work smarter, not harder. Stop burning yourself out with endless hustle and work that doesn’t pay off. This system helps you automate the sales process and nurture your leads so you can work less and sell more.
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A: Here’s the thing: content is important, but sales are non-negotiable. If your content isn’t leading to sales, it’s just content for content’s sake. Make It Rain helps you create content that converts—whether it’s for launches, evergreen sales, or nurturing your audience. Sales drive the engine. Content makes it run smoothly.
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Make It Rain
The complete sales system to help you launch, sell & make it rain.